Imagica — TikTok Growth Strategy for AI Platform
Overview
Through SocialJoy, I provided strategic guidance for Imagica, an AI platform enabling no-code AI app creation.
My role focused on social content strategy, paid budget allocation, and UGC (User Generated Content) campaigns to drive viral growth on TikTok.
My Role
Strategic advisor through SocialJoy agency (social content strategy, paid media budget, UGC campaigns).
What I Delivered
- •Social content strategy tailored for AI/tech audiences on TikTok.
- •Paid media budget optimization and allocation across campaigns.
Impact
- •70K+ TikTok followers achieved.
- •Millions of views across content campaigns.
- •Cost-effective paid media performance with optimized ROAS.
Discover More Select Work
Founder. Built Chrome extension, AI scoring widget for property managers, and a lead generation engine connecting property managers with nomad guests. Ran city-based paid acquisition and partnered with 250+ units.
Helped grow TikTok to 10K followers in 2 months using AI-produced videos for early-stage skincare startup.
Led complete go-to-market strategy including messaging testing, Meta Ads with server-side tracking, and social media strategy support. Helped build 10K Instagram + 20K Facebook followers in 6 months.