Antoine Charrier

Thea — AI-Powered Skincare App

Early-stage skincare app experimenting with AI-driven content on TikTok.

Thea AI Skincare App

My Contribution

Support on content systems and iteration process.

What I Helped With

  • Set up an AI-assisted content factory for TikTok
  • Pressure-tested content angles and formats
  • Ran weekly sprint iterations based on performance signals
  • Helped structure a repeatable production workflow

Outcome

  • Faster content production and iteration
  • Clear signals on formats and angles that resonated
  • Contribution to early audience growth