Monkeywi — Consumer Tech Brand
Global hardware brand built and operated from scratch.

My Role
Co-founder and end-to-end operator.
What I Did
- •Designed and sourced the product at scale (500k units produced)
- •Built and ran direct-to-consumer e-commerce and SEO acquisition
- •Managed paid acquisition, influencer partnerships, and B2B distribution
- •Owned logistics, supply chain, and customer operations
Impact
- •Built a profitable consumer brand with zero fundraising
- •Shipped and distributed products worldwide
- •Achieved scalable acquisition with strong SEO and controlled CAC

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nBases — AI Platform for Mid-Term Rentals
#Product Development#Paid Acquisition
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Thea — AI-Powered Skincare App & TikTok Growth
#TikTok Growth#AI Content
Helped grow TikTok to 10K followers in 2 months using AI-produced videos for early-stage skincare startup.

Eve — AI Care Manager for Dementia Caregivers
#Go-to-Market#Paid Acquisition
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